Big Bear Farms is a farm-to-jar food brand from Himachal Pradesh offering handcrafted jams, preserves, toffees, pickles and more using seasonal, natural fruit with no artificial preservatives and small-batch freshness.
Rapid scaling was being bottlenecked by massive operational headaches: a severe lack of new creative assets, frequent product stockouts, and shipping delays that were causing customer frustration and threatening the brand's reputation.
Get resourceful with existing assets to keep marketing fresh, and prioritize absolute transparency with customers regarding shipping delays to protect brand trust.
Our internal team took older, high-performing creatives and edited them to include festive holiday-gifting messages, creating fresh ads without needing a new photoshoot. We worked closely with the client to place clear, upfront shipping delay notices on the website. By dynamically shifting ad budgets—scaling broad audiences when stock was healthy and leaning heavily into remarketing during supply chain delays—we drove massive growth without breaking customer trust.
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